WardsAuto Dealer 5
WardsAuto Dealer 5
 

DECEMBER 28, 2020

Hey there. Welcome to the WardsAuto Dealer 5 for Monday Dec. 28. We've put together items from WardsAuto.com and across the Internet. So let's go:

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1.

Nissan, Brie Larson Had Most-Seen Auto Ad of 2020

Overall, automakers generated 350.5 billion TV ad impressions from Jan. 1 through Dec. 20 – the most of any industry that advertised on TV this year (excluding network promos). Sports were a key driver of impressions.

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2.

Detroit Three Won’t Mandate COVID Vaccine for Workers

UAW President Rory Gamble is encouraging union members to get vaccinations but doesn’t believe they should be mandatory, a position shared by General Motors, Ford and Fiat Chrysler Automobiles.

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3.

2021 Ford F-150 Gallery

Ford has launched production of the all-new 2021 F-150 at plants in Claycomo, MO, and Dearborn, MI. Pricing ranges from $28,940 for a base model to a staggering $79,890, including a $1,695 destination fee, for a Limited SuperCrew 4x4 PowerBoost hybrid.

Full article

4.

California Showroom Cleared Out in Tesla's Year-End Sales Push

Tesla aims to sell a record 500,000 cars in this last quarter and make 2020 a record year, TorqueNews reports.

Full article

5.

Alfa Romeo Takes Wraps Off 4C Spider Stradale Tributo

Only 33 units of the mid-engine 4C Spider will be produced for North America. The release of the special-edition coupe accompanies the end of 4C production for North America.

Full article

That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Tom Murphy at [email protected]

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...