WardsAuto – Customer Experience Edition
WardsAuto The Big Story - Dealer Issue
 

OCTOBER 10, 2019

Terrific Tips for Texting With Customers

Know the who, what, when and how of digitally communicating with auto consumers.

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Car Dealership Pre-Owned Manager: Not All Black & White

In a Wards Q&A, Craig White talks about differences in geographic auto markets, his decisions based on data and how not to end up with losers on the lot.

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Tomorrow’s Vehicles May Lose the Buttons and Knobs

“Virtually every knob can be replaced.”

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