The Association of National Advertisers, which has acquired a number of smaller groups in recent years, announced the latest addition to its stable: the Word of Mouth Marketing Association, an organization that aims to drive organic marketing ethically. Read More
The International Flipper Pinball Association, revived by the sons of a pinball legend more than a decade ago, has helped boost the arcade game’s recent surge in popularity. The group’s member numbers are starting to look like high scores. Read More
Audio marketing has evolved far past radio spots. Learn some tips to integrate audio into your marketing strategy. Also: With one simple tweet, Elon Musk delivers a valuable leadership lesson. Read More
Associations should take some relationship advice from fundraising experts to boost their effectiveness in upping membership renewals and meeting attendance, according to a recent whitepaper. Read More
The increase in holiday retail sales in 2017 over the year prior, according to Mastercard. The National Retail Federation, which has yet to release its numbers, also expects the holiday season to beat estimates.
From advice on heart health to safety tips with space heaters, associations far and wide have lots of recommendations for dealing with the chilly temperatures that have taken over the country at large. Read More
Skills and Abilities: Tech-savvy—aptitude for understanding and adapting to new technology. Willingness to learn and teach others [i.e., clients and manager]. Strong writing skills … Read More
Minimum Qualifications: Bachelor’s degree in a related field. Work experience in marketing, communications, journalism, or a related field. Experience working with nonprofits, associations … Read More
American College of Obstetricians and Gynecologists
The American College of Obstetricians and Gynecologists (ACOG) is the premier not-for-profit organization for women’s health care. Comprised of over 58,000 physician-members who are experts in women’ … Read More
About ASAE
ASAE is a membership organization of 39,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies, and voluntary organizations across the United States and in nearly 50 countries around the world.
ASAE: The Center For Association Leadership 1575 I Street, NW Washington, DC 20005-1103, Phone: 202-371-0940, 888-950-2723 | Fax: 202-371-8825 www.asaecenter.org
