Rick Ricart, of Ricart Auto Group in Columbus, OH, is a dealer who “road tested” the new system. He's interviewed by WardsAuto Industry Voices contributor Adam Armbruster.
One of the most dissatisfying aspects of buying a new car is how long it takes. Our Autoline/WardsAuto panel discusses practices that dealerships and lenders are adopting to make things faster. Sponsored by ALLY. Click Here to see discussion.
Sometimes Mark Vickery is preaching to the choir, other times he’s trying to convert doubters who aren’t convinced CRM systems play a big role in auto retailing.
