Study: It's the most expensive year to move ever

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REALTORS® expand income despite low inventory, fierce competition | Do you know your architectural styles? | 27 tips for lead building

Created for [email protected] | Web Version

July 11, 2022

Top News

REALTORS® expand income despite low inventory, fierce competition NAR's 2022 Member Profile reveals trends in real estate pros' sales volume and transaction sides. Do you fit the profile of a typical REALTOR®? Full Story: REALTOR® Magazine (7/11)

Now through July 17th, take advantage of these exclusive offers, while supplies last. NAR members receive every day the best savings of Lenovo.com when logging in with your NAR member ID at www.lenovo.com/NAR. Shop deals.

Best Practices in Sales & Marketing

Do you know your architectural styles? There are many different types of houses, such as Cape Cod, Tudor and Victorian. This guide will teach you about the structural elements that give a home character, history and romance. Full Story: REALTOR® Magazine (7/11)

27 tips for lead building A strong pipeline for leads is important for real estate professionals when navigating lulls in housing demand or market fluxes. HubSpot offers this list of lead gathering tactics that includes working through partnerships, housewarming parties and educational events. Full Story: HubSpot (7/8)

Staging remains key factor in perceived value Staging is an important step "whether it's a seller's market or a buyer's market," says Monica Murphy, owner of Preferred Staging. The National Association of REALTORS®' 2021 Profile of Home Staging survey finds that staging affects how buyers perceive listings. Full Story: The New York Times (7/9)

	REALTOR® Store Summer Sale - Get 20% Off! Whether you're at home, in the office, or on the beach, you can take advantage of your REALTOR® Store Summer Sale! Get 20% off select products July 11-22.

Real Estate Trends

Study: It's the most expensive year to move ever Some states and cities are seeing costs rise by nearly 40% year over year. Find out where home buyers are facing the highest hikes. Full Story: REALTOR® Magazine (7/11)

Women take the lead in luxury Women who serve the high-end market are showing up and showing out with major multimillion-dollar deals. Two powerhouses in the luxury space share in an episode of Drive With NAR how they forged their leadership paths and how other women in the industry can take aim at the glass ceiling. Full Story: REALTOR® Magazine/Drive With NAR (3/7)

Analysis: Counties most, least susceptible to downturn New Jersey features prominently on this ATTOM analysis of US counties most vulnerable to a housing downturn based on such metrics as unemployment and poor affordability. Chittenden, Vt., meanwhile, was listed as least vulnerable, followed by Benton, Ark., and Davidson, Tenn. Full Story: MarketWatch (tiered subscription model) (7/9)

	Strengthen your standing online with .realtor™ Edge out the competition with a cutting-edge Free Professional Website ending in .realtor™—exclusively available to REALTORS®. Secure your .realtor™ web address and receive the first year free! Visit our website to learn more!

Fair & Equitable Housing

Boulder, Colo., adds affordable units as prices climb The Housing Legacy Program in Boulder, Colo., lets homeowners donate their properties to the city's affordable housing program, one of multiple efforts to grow affordable housing in a market of $1 million-plus homes. Boulder has added more than 600 units of affordable housing since 2020. Full Story: Daily Camera (Boulder, Colo.) (7/10)

Legislation & Regulation

California requires racial covenants disclosure Real estate professionals in California are now required to notify home buyers of any racially restrictive covenants connected to properties, part of a broader state effort to remove these antiquated, unenforceable provisions. "This law brings awareness to the fact that the covenants are not only our legacy but that their remnants are still in practice," said Tomiquia Moss, founder of the Bay Area advocacy group All Home. Full Story: San Jose Mercury News (Calif.) (tiered subscription model)/Bay Area News Group (7/6)

Boston's regulation of real estate hurts affordability The long approval process required to build housing in the Boston area is one factor that has contributed to the prevalence of luxury developments over affordable housing. "Regulatory barriers make it riskier, longer and more expensive, which has consequences for housing affordability," said Jenny Schuetz, a senior fellow at Brookings Metro. Full Story: The Boston Globe (tiered subscription model) (7/10)

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About The National Association of REALTORS®

The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.

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