Dear Voornaam,
Years ago I had the good fortune of meeting a smart, personable CPA named Bob who was one of the rainmakers in his firm (he regularly produced over $5 million in new work for his firm and made it look effortless). When I asked him the key to his success he said:
âDave, I bring in two or three new clients, with small matters, each year. Then I stay in touch with those people and other folks in their companies. I visit with them often and ask questions. When they share a problem with me, I offer to help solve it, even if it isnât an accounting problem. Each year, my new business is a fraction of my revenue but it is the gateway to the future windfall that will come from those relationships during the years that follow.â  Â
This philosophy is obviously brilliant and it is one that immediately intrigued me.
So I went out and immediately began having deep conversations about the issues facing my clients and their firms.Â
I started solving all sorts of problems either by doing consulting work and getting paid or by referring someone from my network to help solve a problem that had nothing to do with my day-to-day work.
This approach has paid huge dividends over the years for example:
A client was looking to hire an attorney to do corporate transactional work. I offered to connect him with attorneys in my network who fit the profile. I sourced 115 prospects. He hired 3 people. He paid me $16,000. An executive search firm would have cost him double for just one attorney.
One of my CPA clients wanted to meet attorneys in Miami. I started a breakfast group and we met in his office each month. In 18 months over 60 attorneys were coming to his office for breakfast and several had referred him business.Â
One of my clients had a client in the gasoline shipping business. This company needed to finance the purchase of gasoline for just two days - from order to delivery. This required an $18 million revolving line of credit. In my network was a commercial banker who loved this kind of activity. I connected my client with the banker and both were heroes. My client stayed with me for several years and the banker continues to pass me great referrals.
These stories (and the hundreds of others like them) are what has helped me burnish my reputation as the âGodfather of Growth.â You come to me and ask for a favor and I always deliver.Â
You too can develop this skill. In fact, this is one of the many things I teach my clients during my Sales Sprint.
Whatâs a Sales Sprint?Â
It is my six week program to help you grow your revenue.
Last week I added three amazing bonuses to the Sales Sprint and I only have 4 spots left for the April cohort. If youâre interested, visit:Â https://DaveLorenzo.com/Sprint
Have a great week.
Warm regards,
Dave Lorenzo (888) 444-5150
P.S. When it comes to my business I do 3 things:
ð I help lawyers, professionals and business leaders shorten the sales cycle and deepen relationships with existing clients. Want to go from 6 figures to 7 figures? Iâm your guy.
ðª I also help professionals start, grow, and revive coaching and consulting practices.
ð Â I develop customized sales acceleration academies for Professional Firms and FORTUNE 500 companies.
P.P.S. Youâre receiving this email message because I value our relationship and I want to stay in touch. I only send one email each week and I respect your privacy. You can reach me by calling: (888) 444-5150. Dave Lorenzo & Company Int'l 1442 SW 155 Court Miami, FL 33194 USA | Unsubscribe |
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