Understand the impact of category, market, and economy at Festival of Marketing
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| What to expect on the Navigating Trends Stage |
Discover the tools and insights needed to effectively capitalise on the trends that matter most to your customers, helping you to create targeted and impactful campaigns that resonate with your audience and drive results. Find out how to distinguish between valuable trends and passing fads to help you make informed decisions and avoid wasting resources on trends that won't yield meaningful returns. Secure your pass at Marketing Week’s Festival of Marketing and gain the competitive edge you need to succeed. |
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| Hear from the experts on the industry trends that matter |
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| | Linda Yueh Renowned Economist, Linda Yueh, will provide her economic forecast for the year ahead, administer valuable insights, expert analysis and global growth opportunities for your business. Gain a newfound confidence in what’s to come and how it will impact the marketing industry. |
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Helen Edwards Marketing Week columnist and author, Helen Edwards, will uncover consumer-driven disruption and how it can stimulate business growth. Within this session, you will gain insights into marginal behaviours, interpret their significance, and take advantage of them before they become mainstream. |
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| John Sills John Sills will explore the myths that create a widening divide between brands and customers and share success stories and lessons from organisations that are creating truly human experiences. |
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Find the pass that suits you |
We can’t wait to welcome you to Festival this October! Festival of Marketing team festivalofmarketing.com |
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