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News & Analysis for the Beverage Industry06-Mar-2025
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TOP HEADLINES
5 trends to watch in sports drinks
From booming personalization options to unexpected functional ingredients, we take a look at some of the trends redefining the sports drinks category.... Read more
Reducing packaging waste: Five considerations
How can packaging manufactures reduce waste and improve sustainability across the entire supply chain?... Read more
Can alcohol-free wine really win over the French?
Much has been made of the growth of alcohol-free wine in France: a country known for its traditions and passionate culture around wine. Can alcohol-free wine really revolutionize both a category and a society?... Read more
Shaken Udder expands range with two new flavours
Shaken Udder are expanding its milkshake range with a duo of dessert inspired new product launches.... Read more
Nutri-score abandoned by European Commission
Following a years-long battle, the European Commission appears to have ditched plans to enforce its Nutri-score policy... Read more
Cannabis beverages: The next frontier in alcohol-free?
Cannabis beverages – whether using CBD or THC – can take a share of the alcohol-free category thanks to a functional ‘buzz’ that other alcohol-free beverages are missing. How big is the opportunity?... Read more
How to build a beverage brand: Zevia on building up the Modern Soda category
Zevia is a ‘soda you can feel good about’. Dating back to 2007, the naturally sweetened, zero sugar drink was one of the pioneers revolutionizing the very concept of soda – a movement that’s now seeing some serious momentum.... Read more
New beverage launches: Sanpellegrino, Smirnoff, LaCroix and more
Spring is in the air with fruit flavors and exotic vibes.... Read more
Molson Coors lines up big push for Peroni in the US
Molson Coors is ‘betting big on Peroni’ in the US, championing its potential to become one of the major European import beer brands.... Read more
EDITOR'S CHOICE
A better-for-you powerhouse: Why Celsius is buying Alani Nu for $1.8bn
Energy drink and lifestyle brand Celsius will buy Alani Nutrition for $1.8bn: creating a leading better-for-you, functional lifestyle platform that’s ready to embrace strong momentum in the category... Read more
From hops to hydration: Carlsberg’s big push into the soft drinks arena
The acquisition of Britvic brings a host of new drinks to Carlsberg’s portfolio, while it’s also gained significant innovation capabilities in soft drinks. But it’s not just about the Britvic acquisition: it’s part of a wider strategy.... Read more
Cold coffee has hot growth potential, says Nestlé
Cold coffee is ‘increasingly the coffee drink of choice’ for Millennials and Gen Z, says Nestlé – and the company is responding with new innovations.... Read more
UPCOMING EDITORIAL WEBINARS
Innovation in low and no alcohol
The low and no alcohol category is one of the most exciting areas of beverage innovation today. Consumers want to moderate their alcohol intake: but they still want drinks that deliver on taste, flavor and experiences.
26-Mar-2025
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Adapting Appetites: Meet the GLP-1 Consumers Driving Impact
Discover how GLP-1 receptor agonists are reshaping consumer health trends and driving a surge in weight management priorities.
27-Feb-2025
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PREVIOUS HEADLINES
Coca-Cola Ireland and NI completes acquisition of BDS Vending
Coca-Cola HBC Ireland & Northern Ireland has completed its acquisition of BDS Vending Solutions.... Read more
Buckle up, flavour trends in 2025 are taking a wild ride
This year’s bakery and snacks scenes aren’t playing it safe: It’s about big, bold and global flavours that take tastebuds on an adventure. Whether it’s the deep comfort of caramel, the punch of a pisco sour, or the delicate notes of matcha and yuzu, this year’s flavours are impossible to ignore.... Read more
The future’s bright for beer, says AB InBev, thanks to power brands and premiumization
Brands such as Corona, Michelob Ultra and Stella Artois expected to continue growing strongly over the long-term: with AB InBev breathing optimism into the beer category with its FY2024 results... Read more
Will aspartame be banned?
Aspartame is approved for use in thousands of food and beverage products worldwide, but calls to ban the popular sweetener are growing. Will European Commission proceed with a ban and what would this mean for manufacturers?... Read more
Gatorade, Powerade and Bodyarmor: Market data reveals how the top trio shape the US sports drink category
The US sports drinks market is dominated by big guns Gatorade (PepsiCo), Powerade (Coca-Cola) and Bodyarmor (Coca-Cola). Which brand takes the crown – and how are innovations from the trio driving the market forward?... Read more
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Clean-label browns for beverages: EXBERRY® brown shades made from caramelized sugar
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William Reed