Special edition: The top BeverageDail y articles of 2024

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News & Analysis for the Beverage Industry

27-Dec-2024

Special edition: The top BeverageDaily articles of 2024

2024 has been another busy year in the beverage industry - here are the articles that attracted the most attention from BeverageDaily readers. Among the most popular articles were Pepsiâs global rebrand; the latest stats for the alcohol-free market, the top coffee trends, new beverage launches, RTD alcohol and the big developments in M&A.

Pepsi rolls out rebrand globally: with new look that’s ‘unapologetically current and undeniably Pepsi’ Having unveiled a new logo and visual identity system in the US last year, Pepsi is now rolling out its new look globally in a bid to appeal to younger consumers and help âshake up the cola categoryâ... Read
CEO interview: The rise and rise of energy drink Celsius Energy drink Celsius has seen sales rocket over the last few years - and it's on a trajectory for further growth. From gaining loyal consumers to international expansion plans, CEO John Fieldly reveals the brandâs secrets to success... Read
What does the global low/no alcohol market look like in 2024? It's January - meaning the spotlight is well and truly on the low and no alcohol category. The latest data from IWSR sets the scene and pinpoints where future growth is most likely to come from... Read
Michelle Obama’s PLEZi expands with carbonated fruit drink for tweens, on its mission to address the US’ ‘massive sweetness problem’ Co-founded by former First Lady Michelle Obama, PLEZi Nutrition is on a mission not only to lower the sugar in beverages, but to fundamentally adjust kidsâ palates to less sweet beverages overall. Can it be done?.. Read
The rise of RTD alcohol - and the key trends to watch moving forward Ready-to-drink alcohol keeps growing, and ready-to-serve is also making its mark. But is this set to peak or is there still runway for growth - and how big a part does it really play in the larger alcohol category? Industry leaders tell us how they see the category shaping up moving forward... Read
Climate change & wine: A global map of changing wine regions Climate change could create dramatic shifts in where wine is produced: making vineyards unsustainable in some regions, but opening up new opportunities in others. Researchers have mapped how the global distribution of vineyards is likely to change... Read
Primo Water and BlueTriton to merge, creating packaged water leader Combining the strengths of Primo Water and BlueTriton Brands will create a leading North American pure-play healthy hydration company... Read
Five top coffee trends for 2024 What's driving the coffee category forward in 2024? Here's five top trends to watch... Read
Top trends in beverage alcohol What are the top trends driving the global beverage alcohol market forward - and how can we expect the industry to evolve?.. Read
The rise of Dr Pepper: What is the brand doing right? Dr Pepper has become the second largest soda brand in the US. How has it done this - and is growth set to continue?.. Read

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