Special edition: Sugar reduction

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News & Analysis for the Beverage Industry

06-Dec-2024

Special edition: Sugar reduction

Health and wellness is at the front of consumers' minds - and sugar gets plenty of bad press. How is the beverage industry responding?

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Grab a favorite beverage and settle in for a lively exploration of today's hottest category trends. In this new series, Cargill subject-matter experts spill the tea on emerging trends, new research and innovative solutions to help you shake it up... Click Here

Can beverages be made less sweet? The easiest way to reduce sugar in beverages is simply to put less in. But how far can you go before consumers no longer accept the taste?.. Read
Should dairy drinks and RTD coffee be included in soda taxes? The UK government is considering extending its Soft Drinks Industry Levy to milk-based drinks and plant-based alternatives: putting milkshakes and RTD coffee in the firing line. Will this move go ahead - and could other governments consider doing the same?.. Read
Revolutionizing soda: The emergence of a new Modern Soda category Walmart has introduced its new âModern Sodaâ category: featuring innovative, better-for-you brands that are far from the traditional sugar-packed drinks loved by previous generations. So what is Modern Soda â and how big is its potential?.. Read
How natural sweeteners are shaking up the sugar game As consumers grow more health-conscious, the demand for natural alternatives to sugar is on the rise. But can these sweeteners deliver the taste and texture consumers crave without compromise?.. Read
‘Zero trend’: Brewguru reformulates hit RTD highball with less sugar, alcohol content South Korean firm Brewguru has reformulated its popular ready-to-drink (RTD) highball product and released a new version with lower sugar and alcohol content, capitalising on the flourishing âzero trendâ in the country... Read
Do soda taxes succeed in reducing consumption among lower-income households? Lower-income people tend to consume more sugar-sweetened beverages than average. Are soda taxes effective at reducing consumption?.. Read
Innovation watch: Natural clean energy drinks Health conscious consumers donât want sugar-laden, taurine energy drinks: but they still want a burst of energy to keep them powering through their day. How are brands providing that better-for-you buzz?.. Read
Health and wellness beverage trends Demand for healthier drinks is stronger than ever. From functional drinks to sugar-free, we take a look at some of the top trends... Read

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