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News & Analysis on Food & Beverage Development - North America

12-Sep-2024

Special Edition: How is rising demand for global flavors influencing innovation & ingredient sourcing?

Long gone are the days when salt and pepper were sufficient seasonings for most Americans - now US consumers want bold flavors that will take their tastebuds on a global adventure, giving rise to a new class of frozen meals, sauces, spice blends and even beverages that will transport them through taste to new countries and cultures. In this special edition, FoodNavigator-USA explores how food and beverage manufacturers across categories are rising to meet consumers' evolving flavor preferences.

Letter from the editor: How is rising demand for global flavors influencing innovation & ingredient sourcing?

Long gone are the days when salt and pepper were sufficient seasonings for most Americans â now US consumers want bold flavors that will take their tastebuds on a global adventure, giving rise to a new class of frozen meals, sauces, spice blends and even beverages that will transport them through taste to new countries and cultures... Watch now

Garden variety flavors: Floral, herbaceous and root flavors grow across categories

Consumer interest in better-for-you and functional benefits have them reaching for products with flavors they associate with health benefits and nature, including florals, like lavender and rose, herbs such as basil, rosemary, dill and thyme, roots like ginger and a range of citrus from tried-and-true lemon and lime to less-familiar yuzu... Read

Beyond TV dinners: Frozen meals serve as gateway to global flavors

Frozen foods increasingly serve as a vehicle for global flavors, driven by consumer demand for international cuisine while balancing affordability, nutrition and convenience... Read

Sauces, condiments, spices bring global flavors to consumersâ kitchens

Sauces, condiments and spices are offering consumers convenient ways to experiment with global flavors at home, as the seasoning category becomes one of the fastest-growing in specialty foods, driven by the rise in home cooking and the demand for bold, international tastes... Read

âTajin is what sriracha was a couple of years ago,â Imbibe flavorist on global tastes impacting RTD beverages

With more adventurous palates, consumers today are seeking a wide range of sweet and spicy flavors â and sometimes both â for their beverages, bringing more globally inspired tastes like Tajin, horchata and popular Asian fruit flavors like honeydew to US drinks, Lauren Senne, manager of taste modulation and flavorist at Imbibe, told FoodNavigator-USA... Read

Clean-label trends boost natural flavors, but price remains key purchase driver

CPG companies developing clean-label foods and beverages are turning to natural flavors over their artificial counterparts, while consumers might be overstating the importance of more natural additives... Read

Spice blend sales surge as consumers seek flavorful solutions for easy home cooking, reinventing leftovers, McCormick executives say

Flavor exploration remains essential for consumers as they look for ways to manage their food budgets amid ongoing inflation, including by investing in herbs, spices and flavor blends that help them cook at home more and reinvent leftovers to reduce waste and cost, according to executives with spice and extract giant McCormick & Co... Read

Soup-To-Nuts Podcast: Reimaging how to source spices helped Burlap & Barrel meet demand for fresh flavors

As US consumers embrace a wider variety of seasonings to flavor their food they increasingly want to know where spices come from, their safety profile and environmental and social impact â prompting the industry stakeholders to rethink spice supply chains, which historically have been purposefully opaque to hide widespread inequity and exploitation... Listen now

USDA certification for meat, poultry flavors from T. Hasegawa helps meet demand for complex, authentic & clean-label options

Consumers are less willing to settle for basic flavor profiles, such as âbeefâ or âchicken,â and instead want increasingly complex and authentic options â like braised short rib or barbecued wings, according to flavor giant T. Hasegawa, which now can better meet this demand with the recent expansion of USDA-certified meat and poultry flavors... Read

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