Should brands be using AI copywriting in the age of the Helpful Content Update?

Klicken Sie hier, um Econsultancy.com zu abonnieren

Laden...

2 jahre vor

Html
Text

Should brands be using AI copywriting in the age of the Helpful Content Update?
Google’s update means sites that use extensive automation to produce content could find themselves in the crosshairs. What does this mean for AI copywriting tools?

Can avatars be authentic? Eric Dahan on the rise of virtual influencers

Nikki Gilliland talks to Eric Dahan, CEO of global influencer agency Open Intelligence, discusses the benefits, challenges, and potential opportunities for brands experimenting with virtual influencers.

Latest

Featured Reports

‌ Ecommerce Best Practice Bundle
Econsultancy’s Ecommerce bundle consists of four reports that set out a comprehensive blueprint for businesses looking to update their existing ecommerce offering or develop a new proposition. It covers strategy and operations, generating demand, converting demand and measurement.

‌ Ecommerce Quarterly: Q3 2022
A guide to the latest trends, developments and statistics in ecommerce including new brand marketplaces, the third-party cookie phase-out delay and in-ad purchasing, providing a snapshot of what is happening right now in ecommerce and what you need to be aware of.

View all research

Upcoming Events

Econsultancy Live: The Connected Consumer
16th November, London | £199 (complimentary places for Econsultancy members)
How can brands stay relevant with increasingly connected consumers? Join us for talks, roundtables and masterclasses.

View all events

Latest Jobs

Guru Careers
Content Marketing Executive (Inhouse)

Guru Careers
Public Relations Officer (Environmental Charity)

SSAFA
Deputy Director Marketing & Communications

Age UK Lancashire
Marketing Manager

View all jobs

Contact us

Econsultancy London
Floor M, 10 York road,
London, SE1 7ND, UK
‌ +44 20 7970 4322

‌

Econsultancy New York
205 Hudson Street, 7th Floor
New York 10013, United States
‌ 929 577 9564

About this Newsletter

Econsultancy Pulse is a round up of the latest action in the world of marketing and ecommerce.

Unsubscribe

You are receiving this email to [email protected] as you are opted in to receive the Econsultancy Pulse. You can change your email settings or unsubscribe from the Econsultancy Pulse.
Econsultancy is part of Xeim Limited, part of the Centaur Media plc group
Registered in England and Wales with number 5243851
Registered office at Floor M, 10 York road, London, SE1 7ND
Copyright © 2022 Centaur Media plc and / or its subsidiaries and licensors. All rights reserved.

Useful links

Advertise

Manage Profile

Upgrade Subscription

Teilen auf

Laden...

Weitere Newsletter von Econsultancy.com

AI and dynamic ad creative / FMCG on cusp of step change Econsultancy.com
Gestern um 14:43
It's deadline day - make your opinion heard on marketing careers Econsultancy.com
Letzten Freitag um 10:01
Help us benchmark marketing salaries for 2025 Econsultancy.com
Letzten Mittwoch um 10:01

Weitere Newsletter von Econsultancy.com

Laden...

Should brands be using AI copywriting in the age of the Helpful Content Update?

Teilen auf

Weitere Newsletter von Econsultancy.com

Verwandte Newsletter