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January 3, 2023
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Top News
Focus this year on how to invest in your business so you don't have to watch your bottom line like a hawk.
Full Story: REALTOR® Magazine (12/20) 
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Best Practices in Sales & Marketing
Winter can still be a good time to sell a house, but you may have to take these steps to make the space appear cozier, warmer and more inviting.
Full Story: REALTOR® Magazine/Styled, Staged & Sold (12/28/2020) 
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Public relations expert Duree Mellion Ross advises that real estate firms should maintain their PR presence in the current market transition. "During economic slowdowns, opportunities are still present for developers and residential real estate firms to create awareness for their properties," Ross writes.
Full Story: Forbes (tiered subscription model) (1/2) 
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Real estate agent Amy Solarz-Patel shares her vision of a home-flipping project in Minnetonka, Minn., noting the caviar-colored kitchen and spacious shower.
Full Story: Star Tribune (Minneapolis-St. Paul, Minn.) (tiered subscription model) (1/2) 
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Real Estate Trends
A dated aesthetic on the outside of a home may give buyers the impression that the inside needs work, too. Know the styles that are fading in popularity.
Full Story: REALTOR® Magazine/Styled, Staged & Sold (1/2) 
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Neutral greens in the kitchen, dark blue in bedrooms and accent walls for the living room are among color recommendations by real estate professionals.
Full Story: Homes & Gardens (1/3) 
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Texas, Florida, California and New York have the greatest number of homeowners who do not have a mortgage, according to census data. By percentage, West Virginia and Mississippi top the list with more than half of homeowners in free and clear possession.
Full Story: The Orange County Register (Anaheim, Calif.) (tiered subscription model) (1/2) 
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Technology & Innovations
From turning on the shower to monitoring energy usage, smart-home technology is integrating more fully into homeowners' lives. This series will educate you on the benefits of this technology and what truly defines a smart, connected home.
Full Story: REALTOR® Magazine (1/3) 
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Fair & Equitable Housing
Lawmakers in Vermont will prioritize efforts to expand affordable housing and address a chronic housing shortage. In 2022, Vermont received more than $1 billion in funding from the American Rescue Plan.
Full Story: The Associated Press (1/2) 
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Legislation & Regulation
Heather Boushey, a member of the White House Council of Economic Advisers, says that as recent public and private-sector investments in infrastructure, clean energy and semiconductor manufacturing bolster the labor market, the economy can still pull off a soft landing. "Time will tell but I think the pieces are in place to have a fighting chance to do so," Boushey said.
Full Story: Financial Times (subscription required) (12/28) 
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A Federal Reserve Bank of St. Louis analysis of the Philadelphia Fed's state coincident indexes finds that 27 states experienced negative growth in October. The Fed has estimated that negative SCI growth in 26 states could indicate that the economy has entered a recession.
Full Story: The Hill (12/30) 
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About The National Association of REALTORS®
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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