SEO: Animated GIFs | Ecomme rce SMS | Polarizing Tweets

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SEO for Animated GIFs

Animated GIFs can provide unique, crawlable page content, boosting organic search rankings. But GIFs can also harm rankings if poorly executed. We explain.

7 Ideas to Grow an Ecommerce SMS List

Many consumers prefer text messages to email. Moreover, SMS subscribers are "owned" media, the best kind of marketing.

New Google Tag Improves Privacy, Ad Management

Google's new all-in-one tag addresses the cookie-less future and streamlines Ads' management while continuing accurate data collection.

Polarizing Tweets Pay Off for Steak-umm

The Twitter account for Steak-umm, the food brand, had 1,000 followers when it hired Nathan Allebach in 2017. By 2021 followers numbered 200,000. He explains in this week's "Ecommerce Conversation."

🔥 Today's Great Ecommerce Idea

Consider Host-read Podcast Ads

"Selective podcast advertising combines the power of influence and brand recognition. It can help ecommerce companies, including direct-to-consumer merchants, create demand for new products or the brand itself. The best podcast ads are host-read, connecting the advertiser to the show." - Armando Roggio, Senior Contributor

🎙 'Ecommerce Conversations' Podcast

Spiceology Founder Pivots to CPG Startups

FBA Seller, Tired of Storage Fees, Launches 3PL

Subscribe to the podcast.

🎓 Webinar U:

Instant 20-minute video + ebook.

Global Consumers Are Switching to Ecommerce

Stop Promo Abuse and Increase Revenue

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