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ScienceDaily: Matter & Energy News |
| This bizarre looking helmet can create better brain scans Posted: 11 Feb 2022 07:27 AM PST Researchers have developed a dome-shaped device, which fits over a person's head and can be worn during a brain scan, that boosts MRI performance, creating crisper images that can be captured at twice the normal speed. Eventually, the magnetic metamaterial has the potential to be used in conjunction with cheaper low-field MRI machines to make the technology more widely available, particularly in the developing world. |
| Reusable plastic bottles release hundreds of chemicals Posted: 11 Feb 2022 07:26 AM PST Researchers have found several hundred different chemical substances in tap water stored in reusable plastic bottles. Several of these substances are potentially harmful to human health. There is a need for better regulation and manufacturing standards for manufacturers, according to the chemists behind the study. |
| Who’s watching? Nearly a third of TV ads play to empty rooms Posted: 11 Feb 2022 05:06 AM PST Paying thousands of dollars to advertise on television is a huge proposition -- never more so than for the Super Bowl, for which 30-second TV spots this year will cost advertisers as much as $6.5 million. Contrary to Super Bowl advertisements, which are some of the most high-profile commercials, new research shows nearly a third of TV ads play to empty rooms. |
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