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The Wire

Private equity deal news and insights from the London newsroom

Apr 25, 2025

 

Sandberg, ARX Equity acquire Croatian traveltech biz; Permira shifts Asia focus to India, closing Hong Kong and Shanghai offices

Morning all, Irien Joseph here with the Europe edition of the Wire from the London newsroom. 

 

The hospitality sector is undergoing a digital makeover and private equity is taking notice. From digital tools that streamline hotel operations to smarter back-office systems, operators are embracing tech to stay competitive. Case in point: Sandberg Capital and ARX Equity Partners are teaming up to acquire a majority stake in a Croatian travel tech business.

 

In another strategic move, Permira is reconfiguring its Asia strategy by shutting down its Hong Kong and Shanghai offices to concentrate on India’s promising market. As tariff tensions continue to cloud China investments, for some, India is emerging as the region’s private equity hotspot.

 

And finally, the business services sector had a busy week, with six deals across the US and European markets, as reported by PE Hub.

 

Double-digit growth

Hospitality is still pretty under-digitalized, Edward Hughes, managing director at PSG Equity, told PE Hub’s Craig McGlashan in March. “That’s particularly attractive as the sector has grown heavily over the last few years, with the covid-19 shutdowns now looking like a mere blip.”

 

That growing momentum is reflected in the latest deal in the sector: Sandberg Capital and ARX Equity Partners have jointly acquired a majority stake in Travelnode, the parent company of Croatian SaaS technology provider Phobs.

 

Unlock the premium version of the Wire to discover Sandberg and ARX Equity's plan for driving value within the company.

 

Want more on how private equity is tapping into the hospitality tech wave? Check out Craig McGlashan’s deep dive into Eurazeo’s acquisition of Mapal, a clear sign of growing interest in back-office products for the sector.

 

New beginnings 

Permira is making a pivot in Asia. The London-based investment firm is set to wind down its offices in Hong Kong and Shanghai over the next 18 months, sources tell PE Hub.

 

Subscribe to the premium version of the Wire for insights into Permira’s strategy as they navigate this exciting new shift. Plus, we've got the freshest insights from the IVCA-EY monthly PE/VC roundup, highlighting the ongoing growth trajectory of India.

 

Check out this feature for more on how global players like Blackstone, EQT and KKR are betting big on the Indian market.

 

Below are some of the Indian deals we’ve covered:

  • TPG to acquire Siemens Gamesa’sonshore wind turbine generator manufacturing
  • biz in India and Sri Lanka
  • Ontario Teachers’ completes fourth investment in India’s NHIT
  • KKR to acquire majority stake in India-based oncology hospital chain HCG for $400m
  • Carlyle-backed Hexaware in $1bn India IPO
  • Carlyle takes controlling stake in two India-based manufacturers Highway and Roop

Business services play

This week, PE Hub tracked six transactions in the business services sector across the US and Europe – here’s a quick look at the highlights:

  • Fvlcrum-backed Burrell Communications Group acquires marketing agency Fitzco
  • Blue Point invests in Restoration Systems
  • Bridgepoint- and Ardian-backed Argon & Co buys Advyce & Co
  • Nexus Point-backed Encor acquires corporate service provider Creative Zone
  • TZP Group and GCP Capital pick up commercial landscaping biz Superscapes
  • Atlas Holdings agrees to take over De La Rue in £263m deal

That’s all from me. John R Fischer will be with you in the New York morning with the US edition and Nina Lindholm will bring you the Europe edition of the Wire on Monday as usual. 

 

Warmly,

 

Irien

 

Read the full Wire commentary on PE Hub ...

Today's must reads

> PSG Equity backs zero-trust file protection company Glasswall More...
> Enterprise software take-private deals benefit from stock market volatility, duration mismatch More...
> GTO Partners buys majority stake in IT company Complea More...
> JF Lehman tests buyout market for Waste Control Specialists, sources say More...
> Sullivan Street eyes opportunities in aging UK harbors, seeks marine infra targets More...

Also of note (may require subscriptions)

 

QIC’s Europe PE head urges LP caution on co-investments: LPs may want to consider why an established GP is offering them access to co-investments, Rune Jepsen, head of Europe private equity at the Australian state fund, tells Private Equity International.

 

Ex-Sun, OpenGate execs launch independent sponsor as deal flow migrates down market: The capital pool for independent sponsors has grown over the years with several firms today reserving capital specifically to invest alongside dealmakers on individual transactions. (Buyouts)

 

Rivage takes infra debt to ‘exciting as we’ve ever seen’ US market: The Paris-based infrastructure debt manager has hired Jazib Hasan from EIG to lead its New York office and who is embracing today’s volatility. (Infrastructure Investor) 

 

Tariffs disrupt the CMBS market – does it bode ill for real estate borrowers? The latest episode of The PERE Podcast explores how the commercial mortgage-backed securities market is reacting to trade-war volatility on both sides of the Atlantic. (PERE)

 

How the UN Pension Fund approaches impact: Kenza Himmi, head of impact investing and partnerships at United Nations Joint Staff Pension Fund, will be among the speakers at next month's Impact Investor Global Summit in London. (New Private Markets)

Deals

> Perwyn-backed Datatonic picks up Croatia's Syntio More...
> Sandberg Capital, ARX Equity Partners pick up stake in travel tech group Travelnode More...
> Riverside-backed Dastex Group to pick up Hydroflex More...
> Peak Capital Partners pumps capital into Kaira Technologies More...
> Oak HC/FT-backed Reveleer acquires healthcare tech firm Novillus More...
> HIG Capital wraps up take-private of Converge, merger with Mainline More...
People
> Blackstone-backed Jersey Mike's appoints Charlie Morrison as CEO More...
> Banner Capital Management taps Bianca Bonus as CFO More...
> Banner Capital Management taps Bianco Bonus as CFO More...

They said it

“We see significant potential in Phobs’ established leadership position and scalable business model. The company is well-positioned to benefit from continued digitization in the hospitality industry, and we are excited to support its ambitious growth strategy.”

— Martin Medo, investment director at ARX Equity Partners, on its acquisition of Phobs

 

Today's letter was prepared by Irien Joseph

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