S4 Capital chalks up (another) deal as Media.Monks unveils 4 Mile ‘merger.’ Martin Sorrell shares his thoughts on the latest M&A activity.
January 12, 2022
Similar to how 2021 ended, 2022 has begun with today’s announcement that Media.Monks is to merge with 4 Mile Analytics, the latest deal in the current deluge of M&A announcements in the digital media landscape. Read more below.
OOH is well on the way to recovering and even exceeding its lost revenue. Bager explains why and how the comeback is happening, and predicts what to expect in 2022.
Fine-tuning and configuring campaigns to better match the nuances and audience opportunities of iOS versus Android unlocks a range of competitive advantages.
Regardless of Frey’s game-industry bona fides, it was his decades of experience in the entertainment industry that made him an attractive candidate to his colleagues in the Andbox front office.
Last year, many brands and consumers alike were introduced to the concept of the metaverse for the first time. In 2022, we expect to see a whole lot of experimentation in this online world.
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