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Hi John,
Retail media will make up a $45.05 billion ad market in the US this year, and it’s easy to see why. Through retail media networks, advertisers can benefit from the first-party data they provide, their proximity to the point of purchase, and insights that identify shopper behavior and purchase triggers.
Learn how to tap into the benefits of the booming retail media ad market and its immense opportunities for marketers.
Download a complimentary copy of our Roundup, “Retail Media: Digital Advertising’s Next Big Thing,” and learn: How search spurred the retail media market from $1 billion to $30 billion in five years Perspectives from industry leaders at Macy’s, VMLY&R, Movado Group, Publicis Commerce, and more Insights on top growth drivers, including connected TV, omnichannel attribution, and in-store retail media Receive your copy. This eMarketer Roundup is made possible by LiveRamp.
Sincerely,
eMarketer Editors | | | | P.S. Please forward this email to colleagues who are interested in retail media strategies. Thank you! |
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