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GMC’s Hummer EV puts the exclamation point on electric vehicles, allowing General Motors to start at the top of the mountain with a maximum Ultium-powered vehicle that will the pave the way to affordable, everyday BEVs powered by the same, scalable system.
The Ram ad had the highest estimated national spend for the week of April 25. Stellantis’ light-truck brand opted to cast a wide net across various programs, with more than 1,400 airings – the most of any ad on the list.
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives. And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Jim Irwin at [email protected]. OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out. Now for the legal stuff...
