Free download - Last chance to get InMobi’s playbook -
| | Dear John,
As marketers look for new methods to ensure they’re still able to reach ideal audiences, a greater emphasis has been placed on attention metrics, including biometric and cognitive data. Almost 96% of advertisers worldwide are using attention metrics in at least some of their ad buys this year, according to DoubleVerify.
Don’t miss out on more insights like this in the "3 A’s of Advertising" playbook from InMobi. Get your copy today.
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