People Turn to Exercise for Stress Re lief; Find Profit in Women’s Wellness

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More people recognize exercise as a stress reliever. To view this email as a web page, click here

News

Exercise Is One of the Top Sources of Stress Relief, Per Survey

By Club Industry staff

More Americans plan to participate in self-care activities in 2021 than in 2020 as a way to relieve stress, and exercise is one of the top self-care activities they plan to participate in, according to a survey by Vagaro.

Create a New Revenue Source in 2021 by Catering to Women’s Functional Fitness

Health club operators who want to stand above their competitors should consider focusing on the lucrative and growing market of women’s comprehensive fitness, which includes offering programming and education on nutrition patterns, hormone balance, gut health, inflammation and emotional wellness.

AI and Human Empathy for Fitness and Therapy

When coupled with empathy, implementing AI can positively enhance the fitness industry in a multitude of ways.

Club Industry's Coronavirus Resource Page for Fitness Industry Professionals

As the fitness industry navigates shutdowns due to COVID-19, Club Industry is here to help. We have developed a coronavirus resource page where you can find links to coronavirus news articles, information about COVID-19 legislation and loan options, town halls and outside resources for the fitness industry.

Save the Date: Future of Fitness Virtual Event March 9-10, 2021

Save the date for the next Future of Fitness event, brought to you by Club Industry and Sibec, on March 9-10, 2021. More details coming soon!

Club Industry's 2020 Report on Technology as an Agent of Change in the Fitness Industry

Club Industry’s latest report, “Technology: Agent of Growth for the Health and Wellness Industry,” is now available for free download, and stories from sponsors are now available online as well as in the report. Get insights from fitness experts into how technology is changing the fitness business during this time of industry reinvention.

Diversity, Equity And Inclusion In The Fitness Industry

Club industry has committed to helping to move forward the discussion on diversity, equity and inclusion in the fitness industry. During the next several months, we will add stories on the topic, many of which will be written by people of color in the industry. Make sure to check back here on a regular basis as more stories are added.