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Econsultancy's 2022 Digital Trends: Experience Index Report states that 75% of practitioners said they have observed a surge in existing customers using digital channels over the past 18 months.

This digital shift of previously offline shoppers moving to sites and apps shows that brands must now view their digital strategy as the core driver of customer experience and business growth.

But how can you make sure to connect and engage with consumers through the digital sphere?

Learn more by watching Econsultancy Live: CX 2022, available on-demand until 27 May.

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In this session Daniel Singer from Kantar Analytics discussed how brands can add that human touch to their digital touchpoints, and how brands can harness those warm fuzzy feelings to drive brand growth.

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Please note that Roundtables will not be available to access on demand.

All the best,
The Econsultancy Team

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