MARCH 27, 2020

Hey there. Welcome to the WardsAuto Dealer 5 for Friday March 27. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

Introducing Acxiom Auto 360: Combining Consumer Data + Financial Data. A single data-marketing tool using best-in-industry capabilities combining household data sets with credit header data and adding insights to influence a customers next buying decision. A data solution so easy-to-integrate, OEMs and dealers will have a seamless link to additional sales without a disruption to your processes. Watch the Video

Once scorned, 84-month auto loans may gain popularity during these tough times.

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COVID-19 impact will tank U.S. light vehicles this month and the second quarter. Click here to see our trending chart.

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Jeep draws a line in the sand with its Gladiator Mojave desert rat.

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A dealership is closed after an employee contracts COVID-19.

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Asbury calls off a $1 billion deal to buy dealership group.

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That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at [email protected].

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...

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