Olympics postponed; Facebook fights misinformation; Tips for pivoting from festival activations; How to engage employees; and more

DAILY SCOOP

2020 Olympic Games postponed, Facebook offers more ways to fight COVID-19 misinformation, and CVS to hire 50K

Also: AP Stylebook’s guide to COVID-19 coverage, how PR pros in the U.K. are affected by the pandemic, buzzwords to excise and more.

MARKETING

How to pivot in-person activations to virtual

PR agency coded{pr} had to adjust its strategy when the festival season fell apart because of the COVID-19 crisis. Here’s how they were able to respond and find virtual outlets.

EMPLOYEE ENGAGEMENT

How to show employees genuine, meaningful appreciation

Drop the platitudes and pleasantries, and start prioritizing perks that remove obstacles, decrease stress and ease workers’ burdens.

PR INDUSTRY

Infographic: Tips for pitching around COVID-19

The current crisis is using up all the oxygen in newsrooms, so how you get your organization into the conversation? Here are some tips.

PR DAILY AWARDS

Don’t miss this Friday’s late entry deadline

Submit your work to PR Daily’s Corporate Social Responsibility Awards by this Friday, March 27.

SOCIAL MEDIA

Why you should invest in social media monitoring

In the face of a global crisis, it’s more important than ever to know how your audience is talking about your organization. Here are some important tips for staying in the loop.

DAILY SCOOP

Google releases COVID-19 website and search, Carnival chief defends coronavirus response, and Starbucks and GameStop close their doors

Also: Google News offers ‘fact check’ section, MasterClass offers free resources, how COVID-19 is affecting marketing budgets, and more.

WRITING & EDITING

During the COVID-19 pandemic, buzzwords are getting a workout

Many users on Twitter have noted the increased use of some words and phrases that have started to distract from important messages.

SOCIAL MEDIA

How the coronavirus is disrupting influencer marketing

These online personalities still have access to their digital audiences, but how can brand managers work with them to create the content needed?

EXECUTIVE COMMUNICATION

Takeaways from Marriott’s emotional CEO video

The hotel chain’s chief Arne Sorenson looked right into the camera to deliver his regrets and sympathy for team members affected by the COVID-19 crisis.

PR DAILY AWARDS

Don’t miss this Friday’s Corporate Social Responsibility Awards deadline

Enter your best CSR work by Friday, March 20, at 11:59 p.m. Central time. Don’t miss out!

BRANDING

Marketing lessons from the South Korean beauty industry

The nation exported nearly $625 million in cosmetics to the U.S. last year, and much of its global success is tied to vibrant packaging and marketplace agility.

DAILY SCOOP

Air Canada lays off 5,100 as Domino’s prepares to hire 10K, Facebook grapples with deleting misinformation, and studios release films early

Also: Josh Gad’s storytelling efforts, an infographic for savvy information consumption, how to pitch during COVID-19, Google Trends data, and more.

MEDIA RELATIONS

Should you pitch non-coronavirus stories to the press?

COVID-19 is dominating the news cycle. Can PR pros stoke interest about stories unrelated to the pandemic? Are journalists covering anything else?