YouTube trumps Netflix as most popular video channel for teens, Piper Jaffray says; Study: Personalization promise doesn't urge people to share information; StubHub kicks off 'Sportober Challenge' with Dude Perfect deal; TripAdvisor debuts data platform for ad targeting on Facebook, Instagram
Follow our Trendline to learn why spending on AI is expected to double over the next few years, as companies such as Walmart, Bank of America and L'Oreal seek to leverage the evolving tech for more personalized campaigns. Check it out.
U.S. consumers are less willing to share their details if they'll be used for tailoring advertisements, according to the Advertising Research Foundation.
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