DAILY SCOOP

Twitter users slam NYT over non-apology, promoted posts on social media appear less ‘authentic’ and Google pushes a return to the office

Also: Elon Musk tweets an invitation for union organizers to hold vote at Tesla, and more.

PR INDUSTRY

What TV and movies keep getting wrong about PR

Whether you turn to ‘Flack’, ‘Sex and the City’ or ‘Succession’—TV rarely captures the real work of the PR profession.

SOCIAL MEDIA

Report: Top 10 social media design trends for the year ahead

From funky fonts to bold colors, Later says fresh graphic design is all about flashy statements.

WELLNESS

Workers say they want voluntary benefits—but often fail to take advantage

A new survey finds nearly three-quarters of employees want to work for organizations that offer benefits covering critical illness, hospital indemnity and more—but less than half of those with the option enroll.

SPEECHWRITING

Video: Analyzing the speechcraft from the 2022 State of the Union

President Biden addressed the nation amid the outbreak of war in eastern Europe, and as the U.S. attempts to turn the page after two years of pandemic.

DAILY SCOOP

Apple pauses all product sales in Russia, consumers want corporations to foot the bill on climate change and Ukrainian PR pros fight misinformation

Also: NBA star LeBron James teams up with Fruity Pebbles and Nike for exclusive sneaker release.

CONTENT MARKETING

4 tips to help your content find bigger online audiences

SEO expert and coach with PR Daily’s Leadership Network shares how you can analyze your content strategy to make sure the right audiences can find you.

THE WORKPLACE

How purpose comms shape employee experience

Ivanti united multiple brands on a new intranet and developed a stronger company culture through its communication initiatives.

A DAY IN THE LIFE

BML Public Relations’ Joan Bosisio on developing an ‘anything is possible’ mindset

The agency vice president shares with us her book recommendations, top career advice and lessons learned from a veteran career in comms.

DAILY SCOOP

Abbott expands formula recall after infant death, Americans want companies to cut ties with Russia and Amazon opens automated Whole Foods in D.C.

Also: Advice for PR pros from a Chicago Tribune journalist.

PR INDUSTRY

4 tips for marking International Women’s Day

RAPP’s associate director of diversity strategy breaks down how to approach the important holiday on March 8.

THE CONSULTANT IS IN

How to respond to the backlash over diversity work

Use empathy to help bring along the people who feel excluded from your DEI efforts, says Deborah L. Johnson.

RESEARCH SNAPSHOT

Report: Toxic culture the top reason employees are quitting their jobs

Amid record numbers of workers hitting the bricks, new research shows why they are choosing to look for something new.

DAILY SCOOP

BP divests from Russian-held interests, shoppers weigh returning to stores and Estée Lauder fires executive over racist Instagram post

Also: Alo Yoga gets “mindful in the metaverse” with Roblox partnership.