Also: Interview lessons from Mueller’s testimony, KFC boosts engagement with a weird gift, key ways digital media is thriving, and how PR pros can lead the fight for transparency online.
Also: Interview lessons from Mueller’s testimony, KFC boosts engagement with a weird gift, key ways digital media is thriving, and how PR pros can lead the fight for transparency online.
As newsrooms shed jobs, journalists are looking for new careers, but is PR the right fit for you? Check out this list of the latest jobs from the communications industry.
A curt ‘Howza ’bout I do my job and you do yours?’ solves nothing. Instead, demonstrate your mastery over material and messaging, and set up a workflow protocol for all to follow.
The online creations have become an increasingly important part of internet communication. Here’s how you can develop your own memes—and use them effectively to sway audiences.
An agency paid a Forbes contributor to put his byline on a story lauding the convicted sex offender’s business acumen. HuffPost and National Review got hoodwinked, too, the NYT found.
How often should you post content to your social media channels, and what should that content look like? It all depends on your goals and target audience—and how much you want to spend.
As users look for ways to verify online claims, internet celebrities have become increasingly powerful for communicators looking to convince and persuade. Consider these statistics.
As nearly three-quarters of industry pros struggle to measure their efforts for increasingly skeptical executives, attaining goals seems elusive—but identifying the right goals is crucial.
Non-text content is surging in popularity, but that doesn’t preclude you from extracting key nuggets for blog posts, nor even cross-pollinating your audio and visual projects.