We know how important it is to stay up to date with all the latest trends and topics on the internet—especially social media. Social platforms are our go-to for everything: entertainment, information sharing, shopping, gossip, and making connections worldwide. But in a crowded space, what tactics are sticking with consumers today?

Our friends at the w3 Awards have turned to their jurors at the Academy of Interactive & Visual Arts (AIVA) – which include creative and strategy leaders behind some of the biggest brands in social – for their thoughts on the current landscape of social.

We are excited to share their inaugural Social Media Trend Report with you, which features insights on current social media content and marketing trends—including what will make award-winning work. Also, see projects from previous w3 Award social media winners including Frito-Lay, White64, AARP, PopShorts and many others.