Also: Consumers support brands that include LGBTQ members in ads and commercials, Ben & Jerry’s issues ‘Black Lives Matter’ statement, Microsoft offers browser game, and more.

TODAY’S HEADLINES – 05.28.2020  
 
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DAILY SCOOP

EasyJet, CBS News and Delta announce layoffs, Las Vegas resort chief offers free flights, and Gucci cuts down on fashion shows

Also: Consumers support brands that include LGBTQ members in ads and commercials, Ben & Jerry’s issues ‘Black Lives Matter’ statement, Microsoft offers browser game, and more.


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MEDIA RELATIONS

4 ways OKCupid handles media relations during COVID-19

Finding stories in your data can lead to big earned media wins.


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HEALTH CARE

How to build a brain-friendly work environment after COVID-19

Follow this expert advice to maintain and sharpen your mind and well-being for our new frontiers ahead.



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PR INDUSTRY

Why influencer agencies must be more than talent agents

As the industry grapples with how to best deliver influencer content for brand managers, one agency leader argues that PR pros should be essential partners beyond brokering deals.


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RAGAN AWARDS

Ragan’s PR Daily Awards will tell your story

Enter the industry’s top benchmarking program to showcase your outstanding comms campaigns, events and publications. The entry deadline is Friday, June 19.


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DAILY SCOOP

Twitter fact-checks Trump tweets, Google announces WFH stipend, and Disney Parks offers virtual tours

Also: How consumer behavior has changed during COVID-19, Ben & Jerry’s delicious partnerships, the future of the PR pro, and more.


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THE WORKPLACE

3 telltale signs your downsizing has created a diversity desert

Before rushing to help leaders reopen for business, communicators should first check for clues that a talent drought may imperil recovery.


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WEBSITES

How to boost SEO flow like a pro during COVID-19

Gain expert guidance on collaborating with experts in your niche, prioritizing authority and strategically promoting your content.


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INFOGRAPHICS

Infographic: When to promote during COVID-19 recovery

Is it OK to start selling your products and services again? Here’s is a chart to help you navigate back to a more normal messaging landscape over the coming months.


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RAGAN AWARDS

Don’t miss next week’s Top Women in HR Awards entry deadline

Ragan will recognize the influential women in HR. Nominate yourself, your clients or your colleagues by next Wednesday, June 3!



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COVID-19

What COVID-19 taught us about team management and agility

Working remotely has revealed new truths about PR work and reinforced some lessons we were already starting to implement. Here’s what we plan to take with us post-pandemic.


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DAILY SCOOP

NYSE reopens with 25% of staff, ‘Some Good News’ acquisition takes heat, and Pizza Hut celebrates grads

Also: The majority of publications continue to focus on COVID-19 news, Disney World shares recipe for popular resort treat, Hy-Vee hands out masks in Iowa, and more.


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EMPLOYEE ENGAGEMENT

3 keys to keep employees focused while working from home

Companies keen on maintaining engagement and productivity should bend over backward to provide support and create a sense of community.


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Register now for this can’t miss virtual event to get strategies that are critical to your internal and external PR efforts.

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