Elevate Your Health Club’s Business by Elevating Your Customers' Experience

Great brands create a unique atmosphere and memorable customer experience before pushing product. Health clubs must adopt this approach for long-term success.

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The Local Search/SEO Guide For Gyms, Health Clubs & Fitness Centers

What local search and SEO best practices do the best-marketed gyms, health clubs and fitness centers get right? We dug into real data from fitness businesses in the 10 largest U.S. cities: Dallas, Houston, Chicago, New York, Los Angeles, Philadelphia, Phoenix, San Antonio, San Jose and San Diego.

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Last Chance to Sign Up for the Club Industry Business Summit in NYC

The Club Industry Business Summit is set for this week, Feb. 22-24 in New York City at the SCW MANIA event. There is something for everyone in this affordable three-day event. The New York City event is just the first of seven around the country. These regional events offer fitness business sessions exclusively dedicated to marketing, technology, trends, sales, retention, social media, products, programming, finance and leadership. Sign up today at www.scwfit.com/CLUB

The Obesity Crisis: How the Health and Wellness Industry Can Help

The obesity epidemic continues to grow, seriously affecting the health and wealth of the United States. Operators of fitness facilities are in a prime position to change the trajectory that the country is on. Club Industry's latest report, "America’s Obesity Crisis and the Fitness Industry’s Role in Resolving It," looks at the depth of the crisis, some of the problems the industry faces in helping and examples of how some members of the fitness community have taken up the fight. Download this sponsored report for free by clicking here .