Also: Twitter is testing a feature to remind you to read what you tweet, Starbucks is focusing on a to-go business model during COVID-19, brands taking a stand can gain trust, and more.

TODAY’S HEADLINES – 06.11.2020  
 
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DAILY SCOOP

NASCAR bans Confederate flag, Bon Apétit apologizes, and U.S. Soccer team allows players to kneel in protest

Also: Twitter is testing a feature to remind you to read what you tweet, Starbucks is focusing on a to-go business model during COVID-19, brands taking a stand can gain trust, and more.


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CRISIS COMMUNICATIONS

Combing the data behind Black Lives Matter messages

Here’s what the research suggests consumers want to hear from brands on the issues of racial injustice, police relations and more.


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EXECUTIVE COMMUNICATION

The secrets to finding your digital voice

Before opening your mouth, clarify the message in your mind. As you speak, mind your body language, and take tiny pauses to prepare the next points.



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CONTENT MARKETING

Cisco, Maxwell PR, Alibaba Group lead the way among Digital Marketing Awards winners

Dozens of outstanding companies and agencies earn accolades as the best of the best in online audience engagement, consumer awareness and a host of other specialized categories in PR Daily’s recent awards program.


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OP-ED

If you aren’t pitching, stop calling yourself a PR pro

A flack who doesn’t pitch is like a gas station without a tire pump: Annoying and avoidable.


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RAGAN AWARDS

Don’t miss next week’s PR Daily Awards entry deadline

Ragan’s PR Daily Awards will showcase the best comms campaigns, events, publications and teams. Enter the industry’s top benchmarking program by next Friday, June 19.


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SOCIAL MEDIA

Social media is the top channel in external communications, Ragan survey reveals

Seventy-eight percent of survey respondents tout social media as the most important external channel, while press releases win the loyalty of 54%. Here’s a look at how you should be using social media in these uncertain times.



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PR INDUSTRY

6 scintillating qualities successful account managers possess

What are agencies looking for in a potential hire? Here are the traits that can set you apart.


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DAILY SCOOP

HBO Max removes ‘Gone With the Wind,’ Paramount Network cancels ‘Cops,’ and CrossFit chief steps down

Also: Twitter is bringing back account verification with more transparency, Microsoft criticized for mistake with AI editor, Adidas promises to hire 30% black and Latino employees, and more.


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CRISIS COMMUNICATIONS

5 essential steps for communicating in a crisis

As turmoil unfolds, your company must show compassion and treat your employees and the public with care and integrity. You’ll earn a loyal workforce and enhanced brand reputation.


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PR INDUSTRY

How comms solutions and services believe PR has changed from COVID-19

Many solutions providers are trying to use their expertise and tools to help organizations deliver better messaging during the global pandemic.



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HEALTH CARE

4 COVID-19 marketing strategies for hospitals

How are health institutions reaching out during this pandemic? Here’s what is working and what trends should be observed.


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RAGAN AWARDS

Last chance Wednesday—Top Women in HR Awards late entry deadline

Ragan will recognize the outstanding female HR professionals at any stage in their careers. Nominate yourself, your colleagues or your clients by this Wednesday, June 10.


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MEDIA RELATIONS

Amid tumultuous times, roundtable lets participants share expertise

COVID-19, race relations, financial crises—it’s more necessary than ever that organizations address these crucial issues. But how? A new roundtable allows communicators to trade tactics and best practices.


Social Media & Digital Communications Virtual Conference

Get inspired with new practices for effectively using digital tools and social media platforms to better communicate with internal and external audiences.

Register now for this can’t miss virtual event to get strategies that are critical to your internal and external PR efforts.

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