Direct messaging can enhance the connection between the buyer and the sales and marketing team, says Andrew Hutchinson of Social Media Today, who shares four Instagram tips for doing so to improve sales. Among the tips: Craft a social media ad designed to get people chatting, and create a selection of saved replies—from store hours to return policies—to make engagement easier. Full Story: Social Media Today (9/4)
What this CEO learned coaching his kids in sports Spending time coaching his kids sports teams taught Mark Steffe, president and CEO of First Command Financial Services Inc., how best to coach his employees, especially when they're facing challenges. "If you have people who aren't performing to their fullest, don't just tell them to do better; roll up your sleeves and work with them to help them understand how to do better," Steffe says. Full Story: Texas CEO Magazine (9/5)
Luxury listing looks to break price record Ernie Carswell and James Likens of Douglas Elliman are the listing agents for this Encinitas, Calif., home. Priced at $28.75 million, this property looks to break a sale record set only last month in the city. Full Story: The Wall Street Journal (9/5)
Meta sees messaging as a top use for generative AI Meta "click-to-message" ads within WhatsApp, which directs Instagram and Facebook users to brand conversations, has taken in $9 billion in revenue and its Channels feature acts as a "private broadcast service," with the potential for additional monetization, says Alice Newton-Rex, WhatsApp's head of product. Newton-Rex says that generative AI will be a core part of messaging and calls North America the app's "fastest-growing region." Full Story: CNBC (9/1)
FDIC puts Signature Bank's $33B CRE holdings up for sale The Federal Deposit Insurance Corp. is inviting bids for Signature Bank's commercial real estate portfolio, valued at $33 billion. The failed bank's portfolio is centered in New York City and contains about $15 billion of loans secured via rent-controlled or rent-stabilized residences, which some real estate experts say will make it more attractive to potential buyers. Full Story: Reuters (9/5)
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