Econsultancy
The Modern Marketing Mindset: how to move from ‘good’ to ‘elite’

Senior executives perceive mindset to be more important to success than skillset or even experience – and yet few companies actively work to understand and optimise it.

Join Econsultancy's upcoming virtual briefing to learn more about the crucial role played by mindset in innovation, organisational transformation and career success, with insights from an expert panel of marketing leaders and Econsultancy's latest best practice research.
 
Stats roundup: coronavirus impact on marketing, ecommerce & advertising

To help marketers keep on top of what the unfolding coronavirus pandemic means for them, their jobs and their industry, we’re collecting together the most valuable and impactful statistics in this roundup, updated on a weekly basis.

This week, we look at stats on TikTok's growth, retail job loss, and consumer shopping preferences.
 
10 powerful examples of upselling online

Online, upselling can be a powerful tactic for driving more revenue from a sale. Nikki Gilliland looks at 10 powerful examples of brands using upselling online, and why they are effective.
 
The future of social selling and marketplaces is today; how can brands leverage this opportunity?

In just a few short years, shopping journeys have evolved from what was traditionally ‘search, click, buy’ to more continuous cycles of activity. With potentially dozens of different influences going into the decision-making process, consumer journeys are now longer and more complex and often span multiple channels.

Jim Clark explains how brands can leverage the opportunities presented by social selling and marketplaces and why convenience is more than just a 'Buy Now' button.
Latest
 
Featured Reports
 ‌  Ecommerce Quarterly: Q3 2020
A guide to what is happening right now in ecommerce and what you need to be aware of. This edition of Ecommerce Quarterly is heavily influenced by the impact of Covid-19.
 ‌ Social Media Platforms Trends Report
Econsultancy’s Social Media Platforms Trends Report is a comprehensive summary of the key trends in social media in 2020.
 
View all research
Upcoming Events
SPONSORED BY coveo

Factors that will shape B2B commerce success in the second half of 2020  

Thursday, September 17th, 3pm BST

How do B2B businesses make remote selling and client management as profitable and as human as possible? And what do great B2B commerce experiences look like for the second half of 2020?
Modern Marketing Mindset - from good to elite

Thursday, October 1st, 3pm BST

Explore the findings of our latest Marketing Mindset research, which covers key insights into the role mindset plays in delivering success and its crucial part in crisis times and beyond.
View all events
 
Live-Learning, Online
Advanced Customer Experience
Online - September 15th
Fast Track Psychology for Digital Marketing
Online - September 23rd
Fast Track SEO Marketing
Online - September 24th
View all courses
Latest Jobs
Games Workshop
eCommerce Director
Centaur Media
Business Development Manager – XEIM Labs
Adrem Group
Business Development Consultant
The Roald Dahl Story Company Ltd
Senior Partnerships Manager (Maternity Cover)
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Contact us
Econsultancy London
Floor M, 10 York road,
London, SE1 7ND, UK
 ‌ +44 20 7970 4322
 ‌  Econsultancy New York
205 Hudson Street, 7th Floor
New York 10013, United States
 ‌ +1 212 971-0630
 
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Econsultancy Pulse is a round up of the latest action in the world of marketing and ecommerce.
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