Its questionnaire and badge allowed users to show their support for BLM. This has earned OkCupid a win in the Cause-Related Marketing Campaign category of Ragan’s PR Daily Awards.
When consumers lodge complaints, your response can either defuse the situation or add fuel to the fire. Here is a model to ensure critics feel heard, while leaving room to correct the record.
As activists and internal advocates continue to push for DE&I change, improved economic equality in the marketplace and more, the conversation is far from over.
A stressful, but highly rewarding space, here’s what Silicon Valley insiders say about working with VCs and delivering the goods from plucky startup to IPO.