Associations Now Daily News + Membership Wednesday

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Associations Now: Daily News
November 15, 2017

 

Today's Top Stories

 

When a Discussion Group Becomes Toxic

The Society of American Archivists’ listserver was meant to connect professionals and aspirants, but instead hosted a flame-war culture so notorious it had its own hashtag. A look at why SAA shut it down and what’s next. Read More

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Travel Groups Push for TSA, PreCheck Revamps

The U.S. Travel Association, Global Business Travel Association, and other groups are calling for legislation that would revamp the technology used by the TSA, including an expansion of the popular PreCheck system. Read More

 

Slimming Down

After a major agency attendee chose to stay away from the Cannes Lions advertising industry event, organizers of the French event did some trimming and some reorganizing—and saw a positive reaction from the industry right off the bat. Read More

Drip, Drip

Drive more potential donors to action by using an email drip campaign. Also: how a Snapchat scavenger hunt and other social contests helped Purdue reach new fundraising heights. Read More

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After Merger, Baking Group Kicks Education Up a Notch

The American Bakers Association’s recent acquisition of the Biscuit & Cracker Manufacturers’ Association is already showing results in the form of an expanded education program that one big-name manufacturer is already using. Read More

 

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Membership Wednesday

 

Go Deeper with Member Storytelling

Meet Ken Dunham, the association exec who literally wrote the book on his members. In many ways, associations can leverage the power of storytelling to unearth history, encourage conversation, and get to know members at a much deeper level. Read More

From the Membership Topic Blog

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1.3M

By the numbers

The number of members in the National Association of Realtors. The group, to help target its readers’ news and information habits, used a number of “empathy-based personas” to better understand their motivations.

Source: Associations Now, Sept/Oct 2017

 

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Make a “Look Book”

A small-staff association distributes a simple directory, complete with photos, to onboard, orient, and engage its members. Read More

Get Qualitative

Why your membership research needs to go beyond the survey. Read More

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Jobs

 

View these jobs and more at Association CareerHQ

Membership, Sales, and Marketing Coordinator

ITEEA

Required knowledge and skills: The successful applicant will communicate clearly and effectively in person, in writing, and via telephone. Experience working with membership program and database to mai… Read More

Membership and Development Manager

National Association for Fixed Annuities

Desired Skills and Abilities: 5+ years of experience in association or nonprofit membership/sponsorship marketing, database management, and budgeting. Energetic self-starter with strong presence, resul… Read More

Membership Development Manager

American Society of Cataract and Refractive Surgery

The American Society of Ophthalmic Administrators (ASOA) is the premier organization for the business side of the ophthalmic practice whose mission is to advance the skills and professionalism of oph… Read More

 

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About ASAE

 

ASAE is a membership organization of 39,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies, and voluntary organizations across the United States and in nearly 50 countries around the world.

ASAE

 

Not yet an ASAE member? Learn more about the benefits of membership.
Already an ASAE member? Make the most of your membership today.

 

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