With deep ties to the world of branded content, Orme founders Faisal Ahmed and Bob D'Loren want to revolutionize the social side of commerce -- an industry expected to encompass ... Read the whole story
In this week's edition of "3.know," AI expert Shelly Palmer discusses the implications for copyrights and creativity, as well as synthetic AI-generated panels for marketing and media research. Read the whole story
For over a decade and in advance of the Upfront, MediaPost's OutFront Forum gathers the biggest media buyers on the planet to explore their near term and long term plans. Over breakfast and two morning panels senior agency executives share their plans and expectations for allocation in 2025 and their five year outlook. How are the people behind big media spends planning to manage the TV revolution on every available screen? Click for more
Phynd Founder Swanston explains why gamers are the most sought-after audience to target, how scaling high-quality gaming through CTV was not possible until now, the influence of his work at ... Read the whole story
Lovison offers some first impressions on the latest version, as well as a telling backstory on how Grok has been evolving and why it can't seem to shake being woke. Read the whole story
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