| Mastercard launches new rewards platform, Chase debuts eGifting, Do wearables need privacy regulation? | | | Mastercard: Building The âWhatâ Of Credit Card Rewards Around The âHowâ Of Delivery Customers like rewards, obviously, but with everyone running to offer more discounts, points and cash back, itâs hard to stand out. That is why, according to Mastercard North American Executive Vice President Amnah Ajmal, when the company was designing the new card offerings rolling out today (April 16), it wasnât just about what they were giving customers, but how easy and effortless it was to receive it. |
| Why âAlways Be Onboardingâ Should Be The New Mantra For FIs For FIs, onboarding consumers securely and seamlessly is crucial, yet can be fraught with ambiguity. Acuantâs EVP of Business Development and Strategy Stephen Maloney digs deep into the new PYMNTS Digital Consumer Onboarding Tracker to reveal nuggets about what works and what doesnât â and why consumer trust matters more than ever, especially as it pertains to achieving sales goals. |
| In B2B, P2P, Banking And Beyond: APIs Are Coming Being open about Open Banking means adopting technological change, even though thereâs no requirement to do so. As Justin Goldsmith, Red Hatâs senior consulting architect, explains in the latest âState Ofâ interview, in the U.S., thereâs impetus for FIs to eye real-time payments and more, made easier with APIs â because, after all, customers vote with their feet. |
| | IoT Tracker™ | | Can Regulating Wearables Protect Data Privacy? From fitness bands to heart rate monitors, consumers have a seemingly endless number of healthcare trackers from which to choose, but their conveniences can come at the cost of data privacy. In the latest IoT Tracker, Linh Le, CEO and founder of Bonbouton, explains the challenges IoT companies face in becoming the intermediary between patients and healthcare providers. |
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