Skies are brightening as the restaurant world looks to put the pandemic behind it, with two new reports pointing to increases over 2019 levels. Read the whole story
Who would have known the launch of a chicken sandwich would be the QSR story of the year? Apparently, not even Popeye's own marketing ... Read the whole story
El Pollo Loco has a 45-year legacy of serving authentic Mexican fare principally to a Southwest clientele who know the difference. So as the ... Read the whole story
It's the first estimate in nearly two decades of the monetary value of underage alcohol consumption, and first ever to attribute such drinking to ... Read the whole story
Automotive marketers are in the middle of a digital media revolution. Your customers' expectations and preferences have changed due to the pandemic, and privacy regulations are changing the online experience. Join marketing industry experts on July 19th at 1pm ET for a webinar to discuss how to balance customer expectations with the marketing technology changes on the horizon. Register today!
Negative reviews are an important tool for shoppers because they demonstrate to consumers that brands can and will make things right, a PowerReviews survey ... Read the whole story
Incentives, discounts and loyalty points are all well and good when getting a loyalty app program off the ground, but over the long haul ... Read the whole story
Innovation is possible even with limited marketing spend. Understand your company's strengths, encourage creativity, and execute with excellence. Read the whole story
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