|
Integrated campaign will include TV ads, point-of-sale, out-of-home outdoor installations, and a concert series. Read the whole story |
| |
|
|
Could things go better with Coke Energy? We'll probably never know, given the news that Coca-Cola plans to discontinue Coke Energy in U.S. and ... Read the whole story |
| |
|
|
|
Few brands were better positioned for growth during this year of lockdowns than Peloton. The home exercise brand has reported triple digit sales gains. Read the whole story |
| |
|
| |
If the cookie-based brand safety tool was a sledge hammer, suitability is a scalpel, using carefully honed data points to find the right moments. Click for more |
| |
| |
|
|
|
Bad actors use 3D modeling to get by selfie and driver's license checks. And the tools are being widely sold online, ZeroFOX reports. Read the whole story |
| |
|
|
|
Like ice cream, the feeling of being right tastes sweet in the moment. But, like ice cream, too much of it, over too long ... Read the whole story |
| |
|
| |
Join Reveal Mobile on May 26th at 2pm EST for a discussion on the latest and most effective strategies for finding, attracting, converting and keeping the consumers your organization wants most. From loyalty to winning market share and gaining net new customers, our presenters and panelists will discuss strategies for identifying and capturing new target audiences, post-pandemic campaign planning and measurement, and innovative ways agencies and advertisers are standing out. Register today! |
| |
| |
|
|
|
Both firms decline to comment. If true, Axel Springer would gain an email list with 1.9 million subscribers. Read the whole story |
| |
|
|
Mainstream media outlets -- especially local and national news broadcasters, print news publishers and radio broadcasters -- are the most trusted sources Americans turn ... Read the whole story |
| |
|
|
|
