New Catalyst Brands, led by Penney's CEO, has $9 billion in revenue and joins Aeropostale, Brooks Brothers, Eddie Bauer, Lucky Brand and Nautica. Read the whole story
Even in the midst of the chaos, several LA-based brands -- Everytable and Mud\Wtr -- also offered what they could to help their community. Read the whole story
Have you ever pulled out your phone while watching TV during a commercial break? Or maybe you are shopping for products you just seen on a commercial. As double-screening becomes more prevalent, there's a compelling need to understand how consumers interact with multiple devices-particularly their "little screens" (i.e., smartphones) while watching TV, their "big screens." Key takeaways: Identifying the screens that consumers use simultaneously and identifying what triggers consumers to shift from one screen to another. Understanding consumer multitasking behavior while watching their primary screen and their engagement with ads across devices. Understanding how the consumer path to purchase varies by device. Identifying best practices drive successful campaigns Click for more
"Rule number one at Ford: No boring products," says Ford's Jim Farley. "That's our simple rule. We are here to make memories on road ... Read the whole story
Restaurant365's State of the Industry 2025 report also noted nearly 61% of respondents adjusted menu prices, resulting in the 2024 meal deal boom. Read the whole story
Consumers have fully embraced streaming for its convenience, choice, and control, making Connected TV (CTV) the fastest-growing advertising channel. In 2025, eMarketer projects that 87% of U.S. households will be CTV households, and 46% of daily TV time will be spent on Connected TV. Click for more
Bluesky has announced a new funding push in an attempt to position itself as a "free speech" alternative to not only X, but Meta ... Read the whole story
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