Innovid uncovered insights, industry benchmarks, vertical-specific trends, and data-backed best practices for CPG brands using CTV. They found that CTV is officially CPG's leading channel with 52% video impression share. Download the report to discover more. Click for more
Halloween-like ad features an "undead" boss who tells modern workers to "make up something better" than traditional 9 to 5 office work. Read the whole story
84% of consumers consider the health and wellness benefits of fresh food, according to Deloitte's latest annual fresh food report. Read the whole story
Customers can still choose to use either the BMW voice assistant and Alexa individually, or have both assistants work alongside each other. Read the whole story
With a new level of transparency into the environments they're targeting, brands are able to move beyond keywords, safely expanding their reach and their audience. Click for more
The "Real Brotherhood of Muscle" national campaign from GSD&M launches today across television, digital and brand's social media channels. Read the whole story
You are receiving this newsletter at [email protected] as part of your membership with MediaPost. We welcome and appreciate forwarding of our newsletters in their entirety or in part with proper attribution. If this issue was forwarded to you and you would like to begin receiving a copy of your own, please visit mediapost.com. For advertising opportunities see our online media kit.
If you'd rather not receive this newsletter in the future you may opt-out here.
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.
