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Etsy is spotlighting domestic sellers to help buyers navigate new tariff risks, while streamlining its portfolio with the sale of Reverb. Read the whole story |
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"We are confident that our responsibly sourced, classically cooked real food will resonate with guests in Mexico," said Chipotle's Nate Lawton. Read the whole story |
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Truth in Advertising sent a letter to Tesla's general counsel alleging that the automaker continues to make unqualified claims in social media promotional posts. Read the whole story |
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As the battle between brand and performance rages on, marketers across every industry are on the hunt to maximize ROAS, improve efficiency, and get that conversion. But with more marketing channels under our purview, more privacy and regulations to comply with, and more choices for the consumer, it’s not as easy as it sounds. Plus, there’s still the underlying possibility that Google may once-again change its stance on the third-party cookie. Join us at this springs Performance Marketing Insider Summit. Click for more |
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The brand relaunch campaign is supported by OOH, paid social, and influencer partnerships. Read the whole story |
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To mask "my moderate-to-severe plaque psoriasis from the world, no matter what discomfort I felt," the musician explains in spot for Sun Pharma. Read the whole story |
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The jeweler's new "Own It" push comes as parent Signet Jewelers doubles down on brand-driven loyalty amid tough spending headwinds. Read the whole story |
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At the next Brand Insider Summit:CPG, we will continue to help the top brands in the space navigate a hyper-evolving marketplace. Gone are the days of marketing strategies focused on brand building to create ironclad customer loyalty built to last for a shopper's entire lifetime. Today, years of brand affinity and loyalty can be upended in an instant, and CPG brands most adapt accordingly. It's a brave new world for CPG brands, and this three-day experience in Nashville will help give the top marketers in the space the insights and tools they need to take their marketing strategies to the next level. Click for more |
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The spot sets Lamar's song "Peekaboo" from his recent "GNX" album to footage of top athletes. Read the whole story |
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