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Campaign kicks off multiyear celebrity ambassador relationship between telehealth provider and former NBA star/current broadcaster. Read the whole story |
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Fresh off its latest marketing reboot, JC Penney is heading into new territory: revamping its plus-size offerings with model Ashley Graham. Read the whole story |
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Mother's Day spending is edging up, but inflation-weary shoppers are spending less per person than they did two years ago. Read the whole story |
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As the battle between brand and performance rages on, marketers across every industry are on the hunt to maximize ROAS, improve efficiency, and get that conversion. But with more marketing channels under our purview, more privacy and regulations to comply with, and more choices for the consumer, it’s not as easy as it sounds. Plus, there’s still the underlying possibility that Google may once-again change its stance on the third-party cookie. Join us at this springs Performance Marketing Insider Summit. Click for more |
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Peanuts character duos like Charlie Brown & Snoopy adorn collectible acrylic charms featured in dine-in giveaway. Read the whole story |
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The limited-edition set features a bottle of rum and bag handcrafted by luxury Colombian fashion house Agua by Agua Bendita. Read the whole story |
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The Walk" tells the story of Gia Duarte, whose stint at a Connected Learning Center helped her get accepted at Berkeley. Read the whole story |
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At the next Brand Insider Summit:CPG, we will continue to help the top brands in the space navigate a hyper-evolving marketplace. Gone are the days of marketing strategies focused on brand building to create ironclad customer loyalty built to last for a shopper's entire lifetime. Today, years of brand affinity and loyalty can be upended in an instant, and CPG brands most adapt accordingly. It's a brave new world for CPG brands, and this three-day experience in Nashville will help give the top marketers in the space the insights and tools they need to take their marketing strategies to the next level. Click for more |
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A new offering is instructional videos about features like BlueCruise drivers can watch while in park on the vehicle's massive 48-inch curved display. Read the whole story |
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Walmart is now launching a new interactive initiative within the virtual gaming world that invites players to unlock real-world membership deals for its subsidiary, ... Read the whole story |
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