As organisations increasingly shift to remote working to prevent the increasing spread of coronavirus (COVID-19), a survey of more than 2,200 marketers conducted by Econsultancy and Marketing Week has revealed how marketers feel distributed working will affect their professional activities.
In our first post highlighting the findings of this cutting-edge survey, we delve into why marketers believe that collaboration will be most affected by a distributed work environment, how they believe businesses can remain competitive amidst the crisis, and what the long-term impact of the situation is likely to be.
A recent joint survey by Econsultancy and Marketing Week on the impact of coronavirus on the UK marketing sector has found that more than 70% of marketers believe that remote work requires training in best practice to be effective.
Join veteran Econsultancy consultant and trainer Neil Perkin for a free webinar as he examines how marketing teams can optimise remote and virtual working, and maximise efficiency when working from home.
This edition of our weekly round-up looks at the procedures consumers think should be put in place to tackle fake reviews, the percentage of adults getting coronavirus information from social media, Americans' views on the sharing of personal data with political campaigns, and much more.
Jon Maury is Managing Director EMEA at ecommerce platform ChannelAdvisor. He spoke to Econsultancy about why good communication skills and problem-solving are key to his role, how he spends a typical working day, and why having an “app for everything” is no substitute for people.
Modern Marketing Job Descriptions From building in inclusivity from the beginning to ensuring discoverability, this guide offers a framework to help organisations attract and retain skilled marketing talent in a competitive hiring landscape.
Customer Journey Mapping Best Practice Guide Customer journey mapping is an essential piece of the puzzle when it comes to understanding and improving the customer experience. The purpose of this guide is to provide an overview of customer journey mapping and a simple starting point for anyone yet to map out their customer journeys.
The Masters are a celebration of strategic effectiveness and innovative thinking. With the power of Marketing Week’s prestige and authority behind the awards, it’s your opportunity to get industry-wide recognition. Entry deadline: 3 April 2020.
