Our June SupplySide Education Series is Here! Adaptogens — natural substances that can help users cope with various environmental or psychological stresses — have a long history of traditional use and they’re currently hot among consumers. In the modern context of scientific inquiry, however, they sound almost too good to be true. Need to be able to focus amid stress? There’s an adaptogen for that. Need to calm down? There’s one for that, too. Natural Products Insider has assembled a team of academic and industry experts to help sort through the best scientifically supported claims for adaptogens on Tuesday, July 18th at 1:00pm EDT! They will demonstrate how those claims — and ingredients — can be adapted to the modern dietary supplement marketplace. In just 1 hour, you'll learn: What the most-researched adaptogens are — including ashwagandha (Withania somnifera), rhodiola (Rhodiola rosea), functional mushrooms and more. Which adaptogen-related claims are best supported by science. How clinical experience with adaptogens translates to today’s natural products market. |