Marie Kondo's store gets backlash; Blogging tips; Content that converts; LinkedIn's power; and more

MORNING SCOOP

Marie Kondo’s store sparks ridicule, Google’s weekly staff meetings are ending, and Macy’s falls short on data breach communications

Also: Forty-two percent of organizations are looking at ways of taking agency creative assets in-house, Dunkin’ wins with limited-edition merch, and more.

CONTENT MARKETING

7 key insights for consistently publishing your blog

Passion is important, but so are inertia, a workable format and knowing when to stop tinkering.

SOCIAL MEDIA

Executives can find—and offer—authenticity on LinkedIn

A real estate CEO discusses the merits of the professional network, along with suggesting ways to gain a voice on the platform.

INFOGRAPHICS

Infographic: How to create content that produces results

Your content marketing efforts aren’t just an exercise. Here’s how to make sure all your time and money are going toward measurable goals.

PR DAILY AWARDS

Who are the comms industry’s top communications professionals?

Ragan and PR Daily will recognize the premier communications practitioners and teams for its Communicators of the Year and Rising Star Awards. Don’t miss the Dec. 6 entry deadline.

MORNING SCOOP

South Dakota meth PSA goes viral, Chick-fil-A drops donors after LGBTQ protests, and 72% of consumers switch to competitors after bad service

Also: T-Mobile chief to resign in April 2020, Taco Bell offers an oddball Thanksgiving bisque recipe, tips to align your PR strategy with legal advice, and more.

EXECUTIVE COMMUNICATION

4 essentials for your presentation prep

Most speakers don’t have the luxury of Iggy Pop’s eight-hour pre-show routine, so you must focus on key elements to put your best self forward, engage the crowd and land your message.

CRISIS COMMUNICATIONS

Guideposts for aligning your legal strategy and crisis response

When looking to find middle ground between legal safety and authentic messaging, apply these rules to organize your efforts.

VISUAL & VIDEO COMMUNICATIONS

Infographic: 8 fresh graphic design trends for 2020

Brace for muted palettes, gradients, abstract illustrations and minimalist landing pages. Sorry, magenta, you can take the year off.

RAGAN AWARDS

Last chance: Don’t miss this Friday’s PR Daily Awards late entry deadline

Submit your top-tier communications campaigns, projects, events, publications and initiatives. Enter the industry’s premier benchmarking program by this Friday, Nov. 22.

PR INDUSTRY

We need you! Survey benchmarks comms salaries and benefits

A Ragan survey on compensation and culture will enable communicators to see how they fare industrywide. Plus, there are perks for participants.

MORNING SCOOP

FedEx chief challenges NYT publisher to debate, Dunkin’ to end the ‘double cup,’ and the true cost of Starbucks’ bathroom policy

Also: Prince Andrew’s ‘catastrophic’ BBC interview, TikTok adds URLs to bios, how PR pros prefer to learn, and more.

CONTENT MARKETING

94 helpful, handy content marketing resources

If you’re looking for a trove of fresh ideas or useful tools, you’ve come to the right place. Read on for a hearty helping of creative inspiration.

WRITING & EDITING

9 steps to improve your PR writing

Much has changed about the PR industry, but writing still remains an essential tool for communicators. Here’s how to make your copy sparkle.