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Show your clients
how to mālama Hawai‘i
The Hawaiian word mālama, which means to care for, preserve and protect, is
an essential concept for visitors seeking a more enriching travel experience.
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Our flexible, self-paced
program will give you a deeper
understanding of the latest Hawai‘i
travel opportunities, including
how your clients can mālama
Hawai‘i—engaging meaningfully
in activities that care for
the environment and culture that
make this place so unique.
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This program provides exclusive benefits, including:
Multiple tiers to complete at your own pace Qualified customer referrals Priority invitation to Hawai‘i educational events Access to specialist-only webinars Use of the Hawai‘i Destination Specialist badge Continuing education credits from The Travel Institute Travel discounts upon completion of all six certifications
Give your clients an unforgettable Hawaiian Islands experience
—become a Hawai‘i Destination Specialist today.
| | | | 2270 Kalākaua Avenue, Suite 801 Honolulu, HI 96815
We recognize the use of linguistic markings of the (modern) Hawaiian language including the ‘okina [‘] or glottal stop and the kahakō [ō] or macron (e.g., in place names of Hawai‘i such as Lāna‘i). We acknowledge that individual businesses listed on this site may not use the ‘okina or kahakō, but we recognize the importance of using these markings to preserve the indigenous language and culture of Hawaiʻi and use them in all forms of communications.
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© 2024 Hawai‘i Tourism Authority
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