March 15, 2021 | It's National Napping Day. A Message from Modern Postcard Retarget Online Shoppers with Direct Mail Most online shoppers leave without buying. As they consider between you and your competitors, retarget shoppers with direct mail postcards. Put your message and offer in the hands of these prospects with a clever, convenient, and cost-effective way to convert more sales. How It Works... Webinar: Streaming Video + Ebook Local Delivery, Pickup Transforms 16-store Retailer The pandemic transformed Tomlinson's Feed, a 16-store pet-supply retailer. Pre-Covid, nearly all of the company's revenue came from its physical stores. Now, in early 2021, the business has a thriving ecommerce presence, an in-house delivery fleet, and a popular curbside pickup program. The company's fourth-generation owner-operator explains in this 20-minute instant video and ebook. Instant Access... CommerceCo Recap: Podcast Endorsements Drive Traffic, Sales For some B2C marketers, audio advertising is either associated with traditional radio commercials or an unfamiliar and rarely considered option. But there are many opportunities with audio promotion. Ecommerce in the Middle East: Covid Uptick Many countries in the Middle East have immature digital infrastructures and inefficient logistics. But a few have relatively young and affluent populations that are eager to utilize ecommerce despite the problems. This article will focus on three of the richer countries. Show-stopper Wedding Rings Drive Manly Bands Shopping in-store for wedding rings does not appeal to all men. That was an insight of Johnathan Ruggiero and his wife Michelle when they founded Manly Bands, a direct-to-consumer online wedding-ring company, in 2016. 🔥 Today's Great Ecommerce Idea For SEO, Map Keywords "Research the keywords that consumers use to find your products. Then map those words to each page on your site. Create a spreadsheet of all critical pages in your site's navigation and map unique primary and secondary keywords to each. Create new pages for unassigned high-value keywords." - Jill Kocher Brown, SEO Consultant, Practical Ecommerce Contributor 🗓 CommerceCo Upcoming Live Events CommerceCo delivers exclusive ecommerce marketing insights to experienced merchants. Sign Up for a Free 30-Day Trial.(No credit card required.) March 18: Is SEO Keyword Research Still Relevant? Longtime SEO Bill Sebald on keyword research, query intent, and more. March 25: SEO Entities 101 What entities are, how they work, and how they impact your business. April 8: Privacy vs. Performance: What Happens to Digital Advertising? Privacy concerns and competition are impacting digital advertising. April 29: The Shop-By-Text Revolution Is SMS the future of ecommerce? 🎙 'Ecommerce Conversations' Podcast Hollywood Actor, Director Finds Success on Amazon DTC Seller of Apple Watch Bands Soars from College Project Subscribe to the podcast. 🎯 Industry IQ Resources from our partners. 7 Charms to Fulfillment Retarget Online Shoppers with Direct Mail You are receiving this email at [email protected] because you opted on our website to receive the Practical Ecommerce newsletter. You can unsubscribe, change frequency, or update your email address at anytime. Was this email forwarded to you? Subscribe here. To ensure this newsletter reaches your inbox, please add [email protected] to your contacts. If you use Gmail, just drag this email to your "Primary" tab. See this page for other mail clients. -- Practical Ecommerce 125 S. Park Street, Suite 430 Traverse City, MI 49684 Copyright (C) 2021 Practical Ecommerce. |