Listen: Turning intentions into actions Penguin Random House's CMO and EVP, Sanyu Dillon on authentic diversity and inclusion.
ClickZ Daily: July 20, 2022 |
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| Good morning! Marketing leaders need to develop ‘cultural fluency’, what is that and what role does it play in brand success? Tune into the Marketing Masters podcast EP 3 as we speak with Sanyu Dillon, EVP and Chief Marketing Officer at Penguin Random House. In the wake of Juneteenth and Pride Month, which have seen numerous reports of well-known brands engaging in ‘virtue signaling,’ we discuss the role marketing leaders must play in ensuring their commitment to diversity and inclusion is authentic, consistent, and backed up by action. |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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