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If you are having trouble reading this email, read the online version | Liposomal validation for ingredient protection and verified bioavailability A nutraceutical product is only as good as it is bioavailable–its ability to deliver the nutrient payload for the intended benefit. That’s why Specnova offers two distinct programs to ensure top-quality stability and bioavailability: a proprietary manufacturing technology called LipoVantage™ combined with protective AG2™ Shield Technology and a comprehensive quality control system called TruLiposome™ Validation. The natural supplement industry, though increasingly popular with consumers of all ages and lifestyles, still struggles with a significant hurdle: challenges with bioavailability and optimization. While not all ingredients have poor availability, some of the most popular and beneficial natural ingredients do, including Vitamin C, CoQ10, and curcumin to name a few. Indeed, the body is often unable to absorb active ingredients in quantities that produce results. Typically, brands solve for this by over-formulating, using more of the active ingredient to compensate for low bioavailability (which can get very expensive and lead to GI distress for some consumers and no matter how much you add, you still have low bioavailability and it won’t get into your body...
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